Garmin Extends Title Sponsorship for Lure Masters Trophy 2023

Lure Masters, the premier fishing tournament organizer in Europe, is thrilled to announce that Garmin, the world’s largest¹ and most innovative marine electronics manufacturer, leading provider of GPS navigation and wearable technology, has extended its title sponsorship for the upcoming Garmin Lure Masters Trophy 2023.

The tournament, set to take place in September this year, will bring together top anglers from across Europe to compete for the prestigious trophy and valuable cash and product prizes. With the support of Garmin, the prize pool for the tournament will be worth even more, as the company has added vouchers worth 10,000 EUR for the Garmin webshop to the mix.  Via the innovative Lure Masters LIVE stream, Garmin makes it possible for live audiences to win prizes during the event as well.

“We are delighted to have Garmin on board as our title sponsor for another year,” said Christian Biereth, CEO of Lure Masters. “Their continued support for our event and the sport of fishing in general is a testament to their commitment to bringing the best technology and experiences to outdoor enthusiasts.”

Garmin’s cutting-edge marine electronics, navigation and wearable technology has revolutionized the way anglers explore, catch, and record their experiences on the water. With the Lure Masters Trophy 2023, the company is once again demonstrating its commitment to supporting the fishing community and elevating the sport to new heights.

“Fishing is a beloved pastime for millions of people around the world, and we are proud to support the Garmin Lure Masters Trophy 2023,” said Mattias Daldborg, Senior Marine Marketing Manager EMEA of Garmin. “After a very successful event in 2022, we are looking forward to seeing the best anglers in Europe compete again this year and make use of our innovative technology to help them catch more and have even more fun on the water.”

The Garmin Lure Masters Trophy 2023 promises to be an exciting and action-packed event, with top-notch anglers competing for an extensive prize pool along with the prestigious trophy. Anglers, fishing enthusiasts, and fans alike are invited to follow the tournament and stay up-to-date on all the latest news and developments through Lure Masters’ official channels.

About Lure Masters

Lure Masters is the premier fishing tournament organizer in Europe, dedicated to promoting and supporting the sport of fishing. With a commitment to providing the best experiences for anglers and fans alike, Lure Masters hosts a variety of events and tournaments throughout the year, including the Garmin Lure Masters Trophy 2023.

About Garmin

Garmin is a leading provider of GPS navigation and wearable technology, helping people explore, stay active, and connect to their passions. With a wide range of products and services, including watches, inReach satellite communicators, marine electronics, and more, Garmin helps people do what they love while making the most of their time on the water or in the great outdoors.

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¹ Based on 2021 reported sales